THE TOOLS OF THE TRADE
Position yourself as a brand strategist
The Brand Strategist Positioning Up-Level Kit contains the essential tools for brand designers and creatives to position, market, and sell yourself as a brand strategist to attract clients ready to buy brand strategy.
THE TOOLS OF THE TRADE
Position yourself as a brand strategist
The Brand Strategist Positioning Up-Level Kit contains the essential tools for brand designers and creatives to position, market, and sell yourself as a brand strategist to attract clients ready to buy brand strategy.
PERCEPTION MATTERS
Master the essential ingredients to position yourself as a brand strategist: visibility, authority and clarity
Build marketing tools to ensure you’re seen by the right people
Define, price and present your strategy services so the market understands your value
Tackle self-doubt and behave like a consultant to raise your authority and believability
If you want to raise your prices, you need to raise your perceived value first
Inside the Brand Strategist Positioning Up-Level Kit
Being sought-after as a brand strategist starts with how you’re perceived. The right assets and attitude are the foundation to becoming a trusted consultant.
Inside the kit you’ll find:
~ My Brand Strategy Proposal template (Indesign + PDF)
~ Brand Strategy Services & Pricing worksheet (PDF)
~ Develop Your Own Masterclass framework (PDF)
~ 9 Strategy-led Lead Magnet ideas (PDF)
~ The Consultant Mindset masterclass (on-demand video)
~ Authority & Visibility checklist (PDF)
THAT BLANK ARTBOARD ISN’T HELPING
For just AU$97 get the templates, training and prompts to leap frog procrastination
Who is it for?
If you work with clients providing brand creation services, and you want to sell more brand strategy, this kit is for you.
Whether you’re working in a studio, running your own solo business or leading a small team, these tools and templates will fast-track your growth.
IN YOUR HOT LITTLE HANDS
The breakdown of exactly what you’ll find inside and why you need it.
BRAND STRATEGY PROPOSAL TEMPLATE
A page-by-page template based on the 20 page proposal document I use in my own brand studio to demonstrate my value and experience and make selling simpler.
BRAND STRATEGY SERVICES & PRICING WORKSHEET
A simple worksheet to step you through defining, describing and pricing your branding services for profit.
DEVELOP YOUR MASTERCLASS FRAMEWORK
Use my keynote presentation framework to build your authority and become known, with a memorable presentation you can repurpose across your marketing and content.
9 STRATEGY-LED LEAD MAGNET IDEAS
A lead magnet is the low-friction way to bring qualified leads into your world. If you want to be known for strategy, you need leads interested in strategic solutions.
THE CONSULTANT MINDSET MASTERCLASS
This 20 minute masterclass is one I share with my own brand strategy mentoring clients. It steps through building the attitude, skills and behaviours to step into your consultant era.
AUTHORITY & VISIBILITY CHECKLIST
This checklist will give you over 30 prompts for ways you can build your presence through your messaging, content, offer and activations.
Hi, it’s me, Bec!
What do you need to know?
Well I’ll just try to keep it short and sweet!
Brand strategy is what I do. Sharing with others is what I love. Seeing creatives increase their value is what I care about (not the only thing, but you don’t need to know about my strange addictions).
My deep and dark past looks like global brand consultancies, International brands, teams of creatives and clients of all shapes and sizes.
Yep, I’ve been around the traps – yikes that makes me sound old and sad! But age, and more importantly experience, has some benefits. One being I think I’ve got some gold nuggets to share with you.
I don’t believe in preaching what I haven’t practised or teaching people things I haven’t mastered myself. I don’t subscribe to grandiose claims, empty promises or miracle cures.
I do believe being able to have confident brand conversations is a game-changer for creatives who want to be more valuable.
This is so much more than a template that will sit in your downloads folder
Templates will only get you so far, because you’re still left scratching your head about what to do next. That’s way this kit contains the essential ideas and inspiration to develop key assets for your business, take action, and focus your energy in the right places.
**Call me an idealist, but when you purchase my ‘Brand Strategist Positioning Up-Level Kit’, I’m going to assume you’re super keen to hear more insight and inspo from me to help you in your creative business journey. If you’d rather not, then you can unsubscribe from my emails at any time and we’ll say no more about it. Bec x
THE BRAND BRIEF
Get on the receiving end of 'The Brand Brief'. A monthly muse on what has inspired and interested me in the world of brand and design along with bit-sized doses of insight and inspo for your creative business - Join Us
CONTACT
Email becky@bechughes.com
© BEC HUGHES 2026 | PRIVACY